Executive Director — New Product Development
Kush Gandhi
Designing relevant products where fashion, function and commercial value meet.
Product and design
Leadership built on responsibility.
Executive Director — New Product Development
Delhi NCR, India
Kush Gandhi leads the development and evolution of VLK Group’s apparel portfolio, combining commerce, accounting and formal fashion-design education.
A graduate of Shri Ram College of Commerce with professional experience in accounting and fashion-design education from the National Institute of Fashion Technology, he approaches product development from both creative and commercial perspectives.
He works closely with design, sourcing, manufacturing, sales and distribution teams to create products that are relevant to consumers, functional in everyday use, efficient to manufacture and commercially viable for distributors and retailers. Market insight from more than 2,500 distributors helps guide decisions on fits, fabrics, colours, trims, categories and price points.
Leadership priorities
- New apparel product development
- Design direction and category evolution
- Consumer and distributor insight
- Quality, affordability and functionality
- Private-label product development